|
Contents:
¨ Dockers Promotion
¨ Big O Tires Gasoline Promotion
¨ Pontiac G8 promotion
¨ BAX Global promotion
Dockers Promotion
Worked in conjunction with Levi-Strauss and XM Radio to design a custom marketing program for Macy's and Dockers for Father's Day 2008.
Launched: Thursday June 5th
Concluded: Sunday June 15th (Father's Day)
Program included in-store marketing, e-mail campaign, weekly circulars and mentions in seasonal catalog.
Receive an XM satellite radio and 3-month subscription with any $100 or more Dockers pants and/or shorts purchase. A $130 value.
Includes cost of radio, 3-month subscription, activation plus shipping and handling. *Customer must pay 19.99 processing fee.
Take a look at some of the In-Store posters and Point-of-sale materials as well as some actual flyers and ads that were used.
^ return to top
Big O Tires Gasoline Promotion
Commercials:
Commercial 01
Commercial 02
^ return to top
Pontiac G8 promotion
^ return to top
BAX Global promotion
^ return to top
|
